Marketing Director + Creative Director + Brand Strategist | Phoenix, AZ
Trump Toronto - Ground Breaking Event (2007)
After selling over $230-million in luxury real estate, Trump Toronto broke ground in October 2007 with a ceremonial ground breaking event attended by Mr. Donald Trump, City of Toronto officials, our financing team, our development team and dozens of international media and invited guests. Working closely with my PR and event team at Counsel Public Relations, we planned and coordinated all aspects of the event from invitations and event design to the pre-event luncheon, media interviews and a meet and greet with invited guests. Huge crowds gathered outside the event area when word broke that Mr. Trump was on site. It was quite an experience. Our detailed planning resulted in a seamless, successful event and generated over 50-million media impressions world wide. Photo credits to Cliff Spicer and Norm Betts.