Trump Toronto - Gala Launch Event (2004)
After many months of pre-sales planning, Trump International Hotel & Tower Toronto was announced to the public for the first time in May 2004 with Donald Trump, Jr. and recent The Apprentice winner, Bill Rancic as featured speakers. The pre-launch event was attend by over 900 people. Working closely with our PR and event team, I was responsible for the overall event design, all visual materials and signage, media coordination, invitations and video presentations. It was truly a team effort and the event alone generated over 28-million media impressions announcing the project to the world.